Promotional products are a great way to get the word out about your new restaurant. You can pass them out at community events or send them through the mail. There are all kinds of items you can customize with your restaurant’s name and address. Here are a few ideas you may want to consider.
Magnets are good items to send through the mail because they are lightweight and fit inside an envelope easily. They are also a good match if your restaurant offers delivery service. Your customers can keep your information handy on their refrigerator so they can call for pizza, Chinese, or whatever foods you deliver. If you don’t deliver, you may want to have coupons printed on the magnets. Customers can redeem the coupon by returning the magnet to the restaurant.
If your restaurant is near a busy sidewalk or strip mall, you may want to attract attention to your restaurant by giving away items to people walking near your place of business. You can give balloons to kids and inexpensive items to adults, such as mints covered in wrappers imprinted with your restaurant name.
Another way to introduce your restaurant to the community is by setting up a booth at a local event. You could give away food samples if appropriate and printed copies of your menu. In addition, you could give away a variety of food-related freebies imprinted with your information such as cork coasters, bottle openers, calorie-counter cards, shot glasses, mugs, bag clips, and pizza cutters. Try to find items that fit the theme of your restaurant if possible.
You can also give away a variety of promotional products during the grand opening of your restaurant when customers visit in person. Keep a basket of imprinted candies near the entrance. Give away buttons, pens, magnets, coloring books, crayons, and plastic glasses. You could even announce you are giving away a certain number of t-shirts or chef aprons on opening night.
The goal is to give away as many freebies as you can so the products advertise your restaurant out in the community. You’ll also foster goodwill among your customers since everyone loves to get free stuff, even if it is something inexpensive. You don’t have to spend a lot of money when you undertake a promotional products campaign. Things as simple as balloons, flyers, and coupons can work wonders. If you want to give away more expensive items, keep in mind, you can usually get a cheaper price per unit when you order a larger amount upfront. Therefore, it may be best for your budget to place a big order of a single item rather than smaller orders for several different things. You might want to check out Keeton’s Office Supply to get ideas for more promotional products.